Yema Yachtingraff x seconde / seconde /

The regatta-style “big-eye” countdown is still here, just... uninvited to the rules. Whether you’re starting a yacht race or timing your microwave popcorn, it’s five minutes of pure graphic punch, and we wouldn’t have it any other way.

The iconic Yema Yachtingraf Croisière gets a radical makeover in a bold collaboration with disruptive watch artist seconde / seconde /.

Reimagined with graffiti-inspired flair, the new Yachtingraff (yes, with two F’s) pays irreverent tribute to its nautical legacy.

From the hand-tagged dial to the spray-can-style chrono pushers, every detail drips with subversive creativity — a wild collision of horological history and urban art.

Push to spray

They look like mini spray cans. They feel like rebellion. A clever nod from seconde/seconde/, these pushers bring aerosol attitude to your wrist. Activate the chrono and imagine tagging time itself. Bonus: no fumes.

The Tropic rubber strap keeps things classic in texture but adds comfort where it counts. Lightweight, waterproof, and ready to follow you from yacht club to back alley (or vice versa).

La Croisière, ma muse

The back tells the whole story — and it tells it loud. Engraved with the phrase “La Croisière, ma muse” (The cruise, my muse), it’s a poetic mic drop from seconde/seconde/. Turn over the watch, and the vandal’s manifesto is right there in plain view.

The watch will be unveiled on Friday, June 20th, 2025, with the official launch scheduled for Wednesday, June 25th, 2025 at 4PM CET / 10AM EST on pre-order, with deliveries starting at the beginning of September 2025.

seconde / seconde /

Famous for “vandalizing” iconic timepieces, seconde / seconde / swaps their hands or dials with unexpected twists, turning horological heritage into ironic art. It’s disruptive, it’s clever, and it always comes with a smile!

Technical specifications

Yema Yachtingraff x seconde / seconde /

Case

• Material: Vertical brushed 316L stainless steel with polished bevel, lugs and bezel
• Diameter: 38.5mm
• Thickness: 10.3mm
• Glass: 2.00 mm hesalite double dome crystal
• Circular brushed pushed crown with polished embossed YEMA logo
• Polished pushers
• Water-resistant to 100 meters

Dial and hands

• Painted dial surface with noticeable layers adding dimension
• Applied facetted indexes, hour and minute hands in stainless steel treated with Super-LumiNova BGW9
• Painted chrono hands

Movement

• Seiko VK63
• Hybrid mechanical-quartz
• Frequency: 32,768 Hz

Functions/Indications

• Hours, minutes, seconds
• Chronograph 60 minutes, 24 hours, 60 seconds

Strap and buckle

• Black rubber strap
• Lug width: 19mm

MSRP: EUR 449

For more information, please visit yema.com